Paran Johar is the CEO and Founder of the Mobile Media Summit, the North American leader in mobile media and advertising conferences. Prior to taking over Mobile Media Summit full time, Johar was Chief Marketing Officer from 2007-2012 at Jumptap, the leading targeted mobile advertising company. As CMO of Jumptap, Johar was responsible for all global marketing strategy and execution including branding, positioning, public relations, social media, content development, website, and events.
Before joining Jumptap, Mr. Johar was MRM’s EVP of Digital Marketing for North America and Managing Director of the Los Angeles office with responsibility for operations in Los Angeles and for all digital marketing in North America including online media, search marketing, and mobile marketing.
Prior to MRM, Mr. Johar was general manager of Tribal DDB, Los Angeles where he oversaw all online media, SEM, and SEO activities. Under his leadership, the Los Angeles office produced record growth and won numerous awards such as Adweek’s Interactive Agency of the Year in 2005.
A seasoned and accomplished marketer and entrepreneur, Mr. Johar has a diverse background in online branding and marketing communication work at leading agencies such as iXL, Poppe Tyson, Bates USA, Saatchi & Saatchi and BBDO Worldwide. His work has spanned a range of media and brands including Universal Pictures, Paramount Pictures, Wells Fargo, Abbott Labs, Microsoft, GM, Toyota, and KFC.
In addition, Mr. Johar produced and conceived iMedia’s first Mobile Boot Camp attracting over 200 major brands and agencies and has spoken at major global conferences including the Association of National Advertisers, iMedia, ad:tech, DMA, Digital Hollywood, Think Mobile, DigiDay Mobile Day, Giga Om’s Mobilize, DPAC, Internet2Go, OMMA Mobile, NAB, MMA NY/LA, Mobile World Congress Barcelona, Asia & Atlanta, MEF Cannes, Always On Digital Summit, Visiongain, CTIA Las Vegas, Emote Stockholm, and Monaco Media Forum.