Magen Hanrahan is the VP of Media and Marketing Services for the Kraft Heinz Company. She is responsible for helping Kraft Heinz drive profitable growth through collaboration with KHC’s marketing teams along with agency and vendor partners. Media is a family business for Magen, as her father worked on both the media and brand side and her sister currently works for Publicis Media in New York. Prior to her current role, Magen ran the Kraft Heinz account as an SVP at Starcom, so she knows the business from every angle. She is a graduate of the Kelley School of Business at Indiana University and has spent the past 17+ years building her personal brand in media.