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MMS Chicago: The Now Economy
July 25th, 2017
Chicago, IL
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Laura Moser

Laura Moser

SVP Shopper Marketing Practice Lead, North America - Momentum Worldwide

Laura Moser leads Momentum Worldwide's shopper marketing practice across North America. Moser has an extensive background in CPG and retail shopper with 20+ years experience across category reinvention, retail design to digital integration and retail collaborative planning.

Moser’s experience developing solutions spans clients such as Coca-Cola, Heineken, P&G, Kraft, ConAgra, Mondelez, Ford, Discover Card, Suntrust Banks and more.

Moser co-created the industry’s first book reviewing Global Best Practices in Shopper Marketing with The Coca-Cola Company, Unilever and The Path to Purchase Institute.

Laura currently serves as a member of the Path to Purchase Institute League of Leaders for Shopper Marketing as well as an ANA Activation board member.