Advertiser and Agency Ticket Invitation Request

MMS Chicago: The Now Economy
July 25th, 2017
Chicago, IL
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Laura Houghton

Laura Houghton

Director, Digital Shopper Marketing - Coca-Cola

Currently working at The Coca-Cola Company and focusing on developing the strategic digital insights, platforms, and tools to engage consumers along the path to purchase.

An experienced leader with strong team-building and resource management skills. Results include demonstrated success in effective Brand and Customer strategy, including digital and social strategy, brand building and lead generation programs which have consistently exceeded revenue and key metric growth objectives.