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MMS Chicago: The Now Economy
July 25th, 2017
Chicago, IL
20171206
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David Krupp

David Krupp

CEO, North America - Kinetic

As CEO Kinetic North America, David is responsible for 4 offices, 110 staff and over 200 clients. David’s is keenly focused on the development and implementation of efficient, innovative communications reaching consumers on-the-move. Acknowledging the value data will provide out-of-home in the evolving marketplace, David and his team are pioneering new technological and data advancements to reposition out-of-home as a leading, effective channel in his clients media mix.
David launched Kinetics' Chicago office in 2006, which experienced hyper-growth with GroupM assignments and additional expansion from direct appointments, including MillerCoors, Western Union, and JanSport. He continues to expand Kinetics’ portfolio through direct appointment.

David and his team have received multiple awards, including National and Gold Media Plan of the Year honors by OAAA, MediaPost Digital OOH awards, OBIE finalists and merits, vendor citations, and more. Kinetic proudly supports charitable and pro-bono causes, including the American Red Cross, Free the Children, and End Demand. In addition Kinetic supports Habitat for Humanity, Greater Chicago Food Depository and Upward Bound House. David serves on various industry committees and boards including OAAA, TAB, DPAA, 4A’s and participates on guest panels and speaking engagements nationwide.
A twenty year veteran David began his career in full-service media planning at Starcom MediaVest Group, where he oversaw media development and tactical implementation for upstart division StarLink (now Spark) clients including Starbucks Coffee Company, Handspring Visor, Allstate Insurance Company, and Natuzzi USA.