Charlotte White has 20 years of industry experience at a global, regional and local level, including a 3 year spell in China. She has worked across a variety of sectors and brands, including MasterCard, Microsoft, Bacardi, Renault and Philips.
She joined Carat two years ago to lead Global Strategy on MasterCard. She has also taken on global strategy leadership for Beiersdorf and is responsible for Carat’s “Building Trust in the Digital Economy” initiative.
Before Carat, Charlotte was at UM where she headed up Comms Planning for EMEA, developing central strategy for clients and also guiding local markets on strategy development. In 2008 she was named a global Innovator of the Year by the Internationalist magazine.